Gaya APA

Peter, J, P., OLson, J, C. (2018). Perilaku konsumen & strategi pemasaran: consumer behavior & marketing strategy (9, c.1). : Salemba Empat.

Gaya MLA

Peter, J., Paul., OLson, Jerry, C. "Perilaku konsumen & strategi pemasaran: consumer behavior & marketing strategy". 9, c.1 : Salemba Empat, 2018. .